The book by Rob May

Investing in AI

Six Mental Models to Tell Moats from Traps

The same AI product can be a moat, a trap, or a lottery ticket. The difference is not the technology. It is the economics.

Published September 15, 2026 by Bat House Press. Foreword by Karim R. Lakhani of Harvard Business School.

Cover of Investing in AI: Six Mental Models to Tell Moats from Traps by Rob May

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Is this company’s AI earning its cost, and does what it says match what it files? A filings-only rating on a five-step scale, from Talking to Compounding, with “insufficient disclosure” as an honest state of its own.

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